Sarah Kay Hoffman

Marketing Systems Consultant

Marketing Systems Consultant

Marketing that runs
without you in it.

I build the infrastructure that turns small businesses into content machines — systems tuned to your voice, your audience, and your highest-value revenue streams.

I founded agutsygirl.com in 2012 and spent over two decades growing it into one of the most trusted gut health platforms on the internet — organically, without a team, without a big budget.

“What used to take a team of five, I now build alone in a fraction of the time.”

I’ve served as Content Marketer and Brand Manager across health, e-commerce, and local services brands — including Brand Manager at Food Babe — and co-founded a multi-revenue hospitality business. The throughline: building marketing infrastructure that works without the founder having to touch it every day.

Revenue is already
walking out the door.

  • Most small businesses produce 0–2 pieces of content per month
  • Inquiries go cold with no follow-up
  • Past customers are never re-engaged
  • Email sequences don’t exist
  • Content is produced once and goes nowhere

It’s not because the business isn’t ready. It’s because the systems that would capture that revenue were never built.

The output of a 5-person team
at the cost of one part-time hire.

Every
inquiry followed up automatically
Every
past customer re-engaged
Every
piece of content compounding toward search authority
Zero
new headcount required
Is this a fit?
This works for some businesses.
Not all of them.
This is for you if
You have a strong product or service but weak marketing infrastructure
You’re doing everything manually and know something has to change
Content is inconsistent, email sequences don’t exist, or inquiries go cold
You’re a founder-led team of 1–30 people, especially in health, wellness, food, or hospitality
You’re ready to hand off marketing execution and trust the process
You want systems that run without you — not a to-do list of things to do yourself
This isn’t for you if
×You’re looking for a social media manager or someone to run paid ads
×You need to approve every word before anything moves — this requires trust
×You’re pre-revenue or still figuring out your core offer
×You want a large agency with a team of ten behind the work
×You’re looking for a one-time content piece, not an ongoing system
×You’re not willing to invest the time to share your voice, story, and assets upfront
Brand Voice Skill
Content Repurposing System
Blog + SEO Content
Email Automation
Inquiry + Lead Nurture
Website + Product Copy
Social Caption Batches
Campaign Strategy
Post-Purchase Sequences
Quarterly Strategy Sessions
— Start here
General Audit Overview
Full review of your current presence — website, email, blog, social — with a written gap analysis and prioritized action plan.
$500
one-time
Foundation Setup
Brand Voice Skill + 5-email welcome sequence + website messaging audit.
$997
one-time
Content System Build
Ghost-Writing Skill setup, 4-week content calendar, 3 email sequence drafts, LinkedIn content framework.
$1,200
one-time
Growth Retainer
6 blog posts/mo + 2 email campaigns + social content + monthly audit.
$1,500
/month
Full-Stack Retainer
Everything above + full email automation + campaign strategy + quarterly strategy sessions + Canva assets.
$5,000
/month

A la carte available. No lock-in contracts. 30-day cancellation notice.

The fastest way to start.

The General Audit Overview shows you exactly what I’d build first — and why. For $500, you’ll know more about where your revenue is leaking than most founders ever do.

Sarah Kay Hoffmansarahkayhoffman.com